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Showing posts from January, 2022

YouTube’s monetization policy

Many small content creators get bogged down by YouTube’s monetization policy. The policy makes it mandatory for every channel to have a minimum of 4000 hours of watch time in the preceding 12 months and at least 1000+ subscribers to earn revenue. This target is steep and challenging for newcomers, but it is not impossible. The first thing that a creator must do is work out mathematically to cross that threshold limit of watch time and subscribers. The first question a channel owner on YouTube should ask himself is if a watch time of 4000 hours is required in 12 months, then · What is the minimum number of videos one needs to make in a year? · How many views does each video need to get? · What should be the duration of each video? It is not feasible to get into how many subscribers one should have because that depends on the views. More watch time, more chances of subscribers going up along with it. Plus, many other variables go into the calculations of gett